Bringing various sources of data together into a single integrated view of the retail marketing landscape and the consumer response.
Integrate core sales data (from the ERP) with critical retail marketing data assets and build targeted KPIs and concise visualisations.
tRS natively incorporates product imagery and can customise calendars & product segmentation to align with marketing programs for evaluation purposes.
Digital marketing & CRM data can be integrated into the tRS platform to provide a more holistic view of marketing activity and consumer response.
tRS helps retail marketing professionals with customer segmentation and profiles based on customised shopping rules. We create customer lifecycle metrics that can measure retained versus lapsed customers over time.